do some research and analyze the the five forces of the industry.
the industry we pick is Technology ,and my task is to analyze the one of the five forces of Competition Model, which is the Threat of Substitute Products .
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Threat of Substitute Products
- the threat of substitute products increase when
-buyers face few switching cost.
-the substitute product’s price is lower
-substitute product’s quality and performance are equal to greater than the existing product.
*differentiated industry products that are valued by customers reduce this threat
Need about half page brief analysis of the Threat of Substitute Products in the Technology Industry , you only talk about the industry as a whole not a specific firm