CSU MBA5101 All Assignments Latest 2019 Januray
CSU MBA5101 All Assignments Latest 2019 Januray
Question
Unit II
Mini Project
SWOT Analysis
After reading the unit lesson, research a company of your
choosing to create a strengths, weaknesses, opportunities, and threats (SWOT)
analysis. Please note the importance of picking a company with enough
information and sources to support your analysis. Selecting a publicly held
company is recommended. Your chosen company will be used throughout the
assignments in this course. These assignments allow for a truly comprehensive
business analysis, similar to what you would conduct when working for a major
company.
Your analysis should identify the company’s strengths,
weaknesses, opportunities, and threats. Use Microsoft Word and create four
sections for your paper using the SWOT categories as your headings. Additional
headers, such as an introduction, company background, and conclusion, are
acceptable. Add a title page and references page. You may also use the provided
template to complete the assignment. Click here for a copy of the template.
Each SWOT category should have approximately 200-300 words
describing the issues and the company’s strategic philosophy that fall within
that area. The total length should be at least three pages. The opportunities
and threats should each have at least ten items identified.
Remember as you develop a SWOT that strengths and weaknesses
are internal and controllable factors that affect only the individual firm
(e.g., finances, marketing, management and leadership, research and
development, corporate culture, human resources). Opportunities and threats, on
the other hand, are external and uncontrollable factors that affect all
industry firms (e.g., politics, economics, societal and cultural trends,
technology, laws and regulations, and the natural environment, such as
climate).
Format your SWOT Analysis using APA Style. Use your own
words, and include citations and references as needed to avoid plagiarism. The
title and reference page do not count towards the minimum page requirement of
three pages.
Unit III
Project Topic
In Unit VII, you will submit a case study assignment based
on the company you chose for the SWOT analysis in Unit II. Please be sure to
review the Unit VII requirements and work on this case study throughout the
term rather than waiting until Unit VII to commence.
In this unit, you will complete a project topic in which you
present your company and give a brief introduction to the company. Present some
basic information about the size of the company, its history, and how it is organized.
In addition, present some information about the corporate social responsibility
(CSR) of the company. Does the company follow Friedman’s or Carroll’s view of
social responsibility?
Your project topic should be at least one page in length, double-spaced,
and in 12 pt. Times New Roman font. To complete this assignment, a minimum of
two reputable sources must be used, cited, and referenced. Use APA style
guidelines.
Unit IV
Mini Project
EFAS Table
Using the information gathered from your SWOT analysis
conducted in Unit II, create an external factor analysis (EFAS) table for the
company you researched. Use Microsoft Word, or a similar program, to create
your table. It should have five columns. The first column heading should be
titled External Factors, the second column should be titled Weight, the third
column should be titled Rating, the fourth column should be titled Weighted
Score, and the fifth column should be titled Comments. You may also use the
provided template by clicking here.
Click here to see an example EFAS table.
1. In the External
Factors column, list at least six opportunities you saw in the company you
researched. Underneath the opportunities, list at least six threats you saw in
the company you researched.
2. In the Weight
column, assign an importance factor to each of these issues. It is important to
note that whenever working with weighted averages, the weight column should
always total 1.0, or 100%, regardless of how many factors are included in the
EFAS analysis. It is up to the analyst to decide how much weight each
individual external factor is assigned based on the probable impact on a
particular company’s current strategic position. The higher the weight, the more
important the factor to the current and future success of the company. An
important factor may have a weight of 0.5 (50%), while a less important factor
may have a weight of .05 (5%). When all is finished, however, all factor
weights should total 1.0, or 100%. You may not be privy to the exact
information for this company, so in some cases you will need to use your best
judgment. (You will justify your weighting in column five.)
3. In the Rating
column, assign a rating factor from 5.0-1.0 (5.0 is outstanding; 1.0 is poor).
These ratings are based on the company’s response to that particular factor. It
is your judgment call on how the company is currently dealing with each
specific factor. Once again, you may need to make an estimate in this area if
you are not privy to all of the information. (You will justify your weighting
in column five.)
4. In the Weighted
Score column, multiply the weight from column 2 by the rating in column 3 to get
the factor’s weighted score.
5. In the Comments
column, explain why a particular factor was selected and how its weight and
rating were estimated.
6. At the bottom of
column 4, add the weighted scores for the external factors. Is the company
doing better or worse than others in the same industry? Complete this answer
underneath your table.
Format your assignment using APA Style. Use your own words,
and include citations and references as needed to avoid plagiarism.
Unit V
Essay
For this essay, you will conduct research on corporate
strategies and the affect they have on the decision process. Use the same
company you chose in Unit II. As you explore the decision process, consider how
corporate strategies influence these decisions. In your essay, address the
following questions:
1. What is a
functional strategy?
2. What are stability
strategies in business? What are the pros and cons of these strategies?
3. What are competitive
and cooperative strategies?
4. What are the
tradeoffs (pros and cons) between an internal and an external growth strategy?
Which approach is best as an international strategy? Why? What about
retrenchment?
Your essay should be two to three pages in length,
double-spaced, and in 12 pt. Times New Roman font. The title and reference
pages do not count towards the minimum page length. To complete this
assignment, a minimum of two reputable sources must be used, cited, and
referenced. At least one reference must come from the CSU Online Library. Use
APA style guidelines.
Unit VI
Essay
For this essay, use the same company you previously used,
and analyze how the company has implemented a corporate strategy or a future
policy rollout. Consider strategy development, and the implementation phase. In
your essay, address the following questions.
What are the stages of a corporation’s life cycle? How can a
corporation’s life cycle be extended? What stage is your company in?
What is strategy implementation? What questions must strategy
makers consider to begin the implementation process? It is important to assess
the strategy-culture compatibility when implementing a new strategy. Do you
think that culture follows strategy, or does strategy follow culture? In your
response, use your company to illustrate your points. Justify your answer.
What is Six Sigma? Why would a company want to implement it?
Your essay should be two to three pages in length,
double-spaced, and in 12 pt. Times New Roman font. The title and reference
pages do not count towards the minimum page length. To complete this
assignment, a minimum of two reputable sources must be used, cited, and
referenced. At least one reference must come from the CSU Online Library. Use
APA style guidelines.
Unit VII
Case Study
In this unit, you will complete the case study of the
company that you chose in Unit II and have been researching throughout the
course. Respond to the four writing prompts below. Your responses must include
information from academic and scholarly research, including at least two
resources from the CSU Online Library and at least two other online sources.
1. Create a case
study summary of the company you have chosen, including a general overview of
the company, its external environment, and a list of its current strategies and
objectives.
2. If the company
continues with its present strategies and objectives, where will it be in five
years?
3. If you were the
CEO of the company, what strategies would you recommend, and why?
4. Describe the
competitive strategies used by the company’s main competitors. Which of these
strategies are the most effective? How can your company combat these strategies?
Support your answers.
If you paraphrase, quote, or use ideas from any source, you
should cite your sources using APA guidelines. Your case study should be at
least three pages in length, excluding a cover page and references page. Please
contact your instructor if you have any questions, or contact the CSU Success
Center should you need more support.
Unit VIII
PowerPoint Presentation
Review the processes of invention and innovation. Then,
select a new product that you have been introduced to in the past 12 months.
You are encouraged to research this new product using outside sources. You can
use the same company you have been researching, or pick a new one.
You are to create a PowerPoint presentation about future
inventions this new product could help to inspire and what innovations could be
developed to enhance and improve this product. Analyze how these two areas
could impact the company. Your PowerPoint presentation should include the
following elements:
MBA 5101, Strategic Management and Business Policy
3
Slide 1: Title page
Slide 2: Description of the new product
Slide 3: Description of the importance of R&D to include
lead users and market research
Slide 4: Discussion of appropriate structure and culture
within the company necessary to support innovative ideas and products
Slide 5: Exploration of future inventions inspired by the
product or analysis of future innovations of this product (Was this
a successful invention leading to innovation?)
Slide 6: Prediction of product demand in five years
Slide 7: List of sources using APA guidelines
Please ensure that every slide has a title at the top
explaining what the slide covers. To complete this assignment, a minimum of two
reputable sources must be used, cited, and referenced. Add citations in proper
APA format, use applicable pictures or graphics, use a slide template, and
avoid wordy slides by focusing on bullet points. Remember, this is an academic
presentation.
Mini Project
SWOT Analysis
After reading the unit lesson, research a company of your
choosing to create a strengths, weaknesses, opportunities, and threats (SWOT)
analysis. Please note the importance of picking a company with enough
information and sources to support your analysis. Selecting a publicly held
company is recommended. Your chosen company will be used throughout the
assignments in this course. These assignments allow for a truly comprehensive
business analysis, similar to what you would conduct when working for a major
company.
Your analysis should identify the company’s strengths,
weaknesses, opportunities, and threats. Use Microsoft Word and create four
sections for your paper using the SWOT categories as your headings. Additional
headers, such as an introduction, company background, and conclusion, are
acceptable. Add a title page and references page. You may also use the provided
template to complete the assignment. Click here for a copy of the template.
Each SWOT category should have approximately 200-300 words
describing the issues and the company’s strategic philosophy that fall within
that area. The total length should be at least three pages. The opportunities
and threats should each have at least ten items identified.
Remember as you develop a SWOT that strengths and weaknesses
are internal and controllable factors that affect only the individual firm
(e.g., finances, marketing, management and leadership, research and
development, corporate culture, human resources). Opportunities and threats, on
the other hand, are external and uncontrollable factors that affect all
industry firms (e.g., politics, economics, societal and cultural trends,
technology, laws and regulations, and the natural environment, such as
climate).
Format your SWOT Analysis using APA Style. Use your own
words, and include citations and references as needed to avoid plagiarism. The
title and reference page do not count towards the minimum page requirement of
three pages.
Unit III
Project Topic
In Unit VII, you will submit a case study assignment based
on the company you chose for the SWOT analysis in Unit II. Please be sure to
review the Unit VII requirements and work on this case study throughout the
term rather than waiting until Unit VII to commence.
In this unit, you will complete a project topic in which you
present your company and give a brief introduction to the company. Present some
basic information about the size of the company, its history, and how it is organized.
In addition, present some information about the corporate social responsibility
(CSR) of the company. Does the company follow Friedman’s or Carroll’s view of
social responsibility?
Your project topic should be at least one page in length, double-spaced,
and in 12 pt. Times New Roman font. To complete this assignment, a minimum of
two reputable sources must be used, cited, and referenced. Use APA style
guidelines.
Unit IV
Mini Project
EFAS Table
Using the information gathered from your SWOT analysis
conducted in Unit II, create an external factor analysis (EFAS) table for the
company you researched. Use Microsoft Word, or a similar program, to create
your table. It should have five columns. The first column heading should be
titled External Factors, the second column should be titled Weight, the third
column should be titled Rating, the fourth column should be titled Weighted
Score, and the fifth column should be titled Comments. You may also use the
provided template by clicking here.
Click here to see an example EFAS table.
1. In the External
Factors column, list at least six opportunities you saw in the company you
researched. Underneath the opportunities, list at least six threats you saw in
the company you researched.
2. In the Weight
column, assign an importance factor to each of these issues. It is important to
note that whenever working with weighted averages, the weight column should
always total 1.0, or 100%, regardless of how many factors are included in the
EFAS analysis. It is up to the analyst to decide how much weight each
individual external factor is assigned based on the probable impact on a
particular company’s current strategic position. The higher the weight, the more
important the factor to the current and future success of the company. An
important factor may have a weight of 0.5 (50%), while a less important factor
may have a weight of .05 (5%). When all is finished, however, all factor
weights should total 1.0, or 100%. You may not be privy to the exact
information for this company, so in some cases you will need to use your best
judgment. (You will justify your weighting in column five.)
3. In the Rating
column, assign a rating factor from 5.0-1.0 (5.0 is outstanding; 1.0 is poor).
These ratings are based on the company’s response to that particular factor. It
is your judgment call on how the company is currently dealing with each
specific factor. Once again, you may need to make an estimate in this area if
you are not privy to all of the information. (You will justify your weighting
in column five.)
4. In the Weighted
Score column, multiply the weight from column 2 by the rating in column 3 to get
the factor’s weighted score.
5. In the Comments
column, explain why a particular factor was selected and how its weight and
rating were estimated.
6. At the bottom of
column 4, add the weighted scores for the external factors. Is the company
doing better or worse than others in the same industry? Complete this answer
underneath your table.
Format your assignment using APA Style. Use your own words,
and include citations and references as needed to avoid plagiarism.
Unit V
Essay
For this essay, you will conduct research on corporate
strategies and the affect they have on the decision process. Use the same
company you chose in Unit II. As you explore the decision process, consider how
corporate strategies influence these decisions. In your essay, address the
following questions:
1. What is a
functional strategy?
2. What are stability
strategies in business? What are the pros and cons of these strategies?
3. What are competitive
and cooperative strategies?
4. What are the
tradeoffs (pros and cons) between an internal and an external growth strategy?
Which approach is best as an international strategy? Why? What about
retrenchment?
Your essay should be two to three pages in length,
double-spaced, and in 12 pt. Times New Roman font. The title and reference
pages do not count towards the minimum page length. To complete this
assignment, a minimum of two reputable sources must be used, cited, and
referenced. At least one reference must come from the CSU Online Library. Use
APA style guidelines.
Unit VI
Essay
For this essay, use the same company you previously used,
and analyze how the company has implemented a corporate strategy or a future
policy rollout. Consider strategy development, and the implementation phase. In
your essay, address the following questions.
What are the stages of a corporation’s life cycle? How can a
corporation’s life cycle be extended? What stage is your company in?
What is strategy implementation? What questions must strategy
makers consider to begin the implementation process? It is important to assess
the strategy-culture compatibility when implementing a new strategy. Do you
think that culture follows strategy, or does strategy follow culture? In your
response, use your company to illustrate your points. Justify your answer.
What is Six Sigma? Why would a company want to implement it?
Your essay should be two to three pages in length,
double-spaced, and in 12 pt. Times New Roman font. The title and reference
pages do not count towards the minimum page length. To complete this
assignment, a minimum of two reputable sources must be used, cited, and
referenced. At least one reference must come from the CSU Online Library. Use
APA style guidelines.
Unit VII
Case Study
In this unit, you will complete the case study of the
company that you chose in Unit II and have been researching throughout the
course. Respond to the four writing prompts below. Your responses must include
information from academic and scholarly research, including at least two
resources from the CSU Online Library and at least two other online sources.
1. Create a case
study summary of the company you have chosen, including a general overview of
the company, its external environment, and a list of its current strategies and
objectives.
2. If the company
continues with its present strategies and objectives, where will it be in five
years?
3. If you were the
CEO of the company, what strategies would you recommend, and why?
4. Describe the
competitive strategies used by the company’s main competitors. Which of these
strategies are the most effective? How can your company combat these strategies?
Support your answers.
If you paraphrase, quote, or use ideas from any source, you
should cite your sources using APA guidelines. Your case study should be at
least three pages in length, excluding a cover page and references page. Please
contact your instructor if you have any questions, or contact the CSU Success
Center should you need more support.
Unit VIII
PowerPoint Presentation
Review the processes of invention and innovation. Then,
select a new product that you have been introduced to in the past 12 months.
You are encouraged to research this new product using outside sources. You can
use the same company you have been researching, or pick a new one.
You are to create a PowerPoint presentation about future
inventions this new product could help to inspire and what innovations could be
developed to enhance and improve this product. Analyze how these two areas
could impact the company. Your PowerPoint presentation should include the
following elements:
MBA 5101, Strategic Management and Business Policy
3
Slide 1: Title page
Slide 2: Description of the new product
Slide 3: Description of the importance of R&D to include
lead users and market research
Slide 4: Discussion of appropriate structure and culture
within the company necessary to support innovative ideas and products
Slide 5: Exploration of future inventions inspired by the
product or analysis of future innovations of this product (Was this
a successful invention leading to innovation?)
Slide 6: Prediction of product demand in five years
Slide 7: List of sources using APA guidelines
Please ensure that every slide has a title at the top
explaining what the slide covers. To complete this assignment, a minimum of two
reputable sources must be used, cited, and referenced. Add citations in proper
APA format, use applicable pictures or graphics, use a slide template, and
avoid wordy slides by focusing on bullet points. Remember, this is an academic
presentation.
